Forget jet lag – Seoul’s brunch scene is the ultimate wake-up call! As a melting pot of tradition and trend, the city offers everything from cozy avocado toasts to Korean-fusion feasts. Here’s your passport to the best brunch spots, designed for fellow travelers craving flavor and comfort.
Why Seoul Brunch Rocks
Brunch here isn’t just a meal; it’s a culture. Cafes open early (many by 9 AM), blend global trends with local ingredients (kimchi hollandaise, anyone?), and prioritize aesthetics. Expect minimalist interiors, lush plants, and Instagram-worthy plating. Tip: Weekends get busy—arrive before 11 AM or reserve ahead!
The Must-Try Spots
1. Butterfinger Pancakes (Itaewon)
📍 Location: Near Itaewon Station (Exit 2), foreigner-friendly signage.
🍳 Vibe: Classic American diner meets Korean efficiency. English menus, hearty portions.
🌟 Must-Order: Blueberry Pancake Stack (fluffy, bursting with berries) + Sweet Potato Latte (uniquely Korean!).
💬 Insider Tip: Try the “Kimchi Omelette” for a savory Korean twist. Great for homesick taste buds!
2. London Bagel Museum (Apgujeong)
📍 Location: Apgujeong Rodeo Station – be prepared to queue! (Worth it).
🍳 Vibe: Artisanal bakery frenzy. Think NYC-style bagels with Seoul sophistication.
🌟 Must-Order: Spring Onion Cream Cheese Bagel or Maple Bacon Pretzel Bagel. Pair with Dalgona Cold Brew.
💬 Insider Tip: Download a queue app (e.g., “Everyshot”) to save time. Grab extra bagels for later!
3. Cafe Layered (Ikseon-dong)
📍 Location: Hidden in Ikseon-dong Hanok Village (a maze of traditional alleys).
🍳 Vibe: Quirky English cottage in old Seoul. Fairy lights, vintage teapots, and scones to die for.
🌟 Must-Order: Victoria Sponge Cake or Earl Grey Scone with clotted cream.
💬 Insider Tip: Wander the hanok streets post-brunch for photo ops and artisan shops.
4. Grain (Hongdae)
📍 Location: Near Hongik University Station (Exit 9), popular with students.
🍳 Vibe: Minimalist, health-focused. Fresh ingredients, vegan/GF options.
🌟 Must-Order: Shakshuka with Gochujang Swirl (spicy Korean twist) or Acai Bowl.
💬 Insider Tip: Their house-made kombucha changes daily – ask for samples!
Navigating Like a Pro
- Language: Most brunch spots in trendy areas (Itaewon, Hongdae, Gangnam) have English menus. Learn “Keopi juseyo” (Coffee please) for bonus smiles!
- Payments: Cards widely accepted, but carry ₩10,000 notes for tiny cafes.
- Tipping: Not expected – service charge included.
- Etiquette: Don’t linger too long during peak hours. Cafes are social hubs, but turnover is key!
Final Crumbs…
Seoul’s brunch game is fierce, creative, and utterly delicious. Whether you’re craving nostalgia or Korean fusion, these spots promise full bellies and happy hearts. So grab your map (and stretchy pants) – adventure awaits! 🥞☕
Got a brunch gem we missed? Share your finds in the comments! ✨