금. 8월 15th, 2025

Taiwan’s capital, Taipei, is a vibrant metropolis that captivates visitors with its rich history, delectable street food, and incredibly diverse shopping scene! Beyond the iconic landmarks and delicious culinary adventures, Taipei offers an exciting retail therapy experience, from bustling night markets to chic department stores. Whether you’re hunting for traditional souvenirs, trendy local products, or the latest hot items, this guide will help you navigate Taipei’s shopping paradise like a pro! 🛍️✨

Let’s dive into the must-buy items and the best places to find them!


1. Culinary Delights: Taste Taipei to Take Home 🍍🍵

Taipei is a foodie’s dream, and luckily, many of its most beloved flavors can be packed in your suitcase!

  • Pineapple Cakes (鳳梨酥 – Fènglí Sū): The undisputed king of Taiwanese souvenirs! These buttery shortbread pastries with a sweet, tangy pineapple filling are a must-try and a perfect gift.

    • Recommended Brands:
      • Chia Te (佳德): A classic, well-loved brand known for its traditional, slightly chewy texture and balanced sweetness. Expect queues! 🍍
      • SunnyHills (微熱山丘): Known for its more rustic, fibrous pineapple filling and distinct sour notes, often preferred by those who like a less sweet treat. Their elegant packaging also makes them a great gift. 🎁
      • Sugar & Spice (糖村): While famous for nougat, their pineapple cakes are also excellent, often praised for their delicate crust.
    • Tip: Many bakeries offer samples, so you can taste and decide your favorite!
  • Nougat (牛軋糖 – Niúgátáng): Another irresistible Taiwanese treat. Made from milk powder, nuts (usually peanuts or almonds), and sugar, these chewy candies are addictive!

    • Recommended Brands:
      • Sugar & Spice (糖村): The most famous for good reason! Their French Nougat is incredibly soft, milky, and melts in your mouth. They have various flavors too! 🥛🍬
      • Saint Peter (聖瑪莉): Another popular option offering a delightful chewiness.
    • Tip: Look for different nut varieties, like macadamia or cranberries.
  • Taiwanese Tea (茶 – Chá): Taiwan is renowned for its high-quality teas, especially Oolong. Buying tea here is not just about a drink, but about experiencing a significant part of Taiwanese culture.

    • Popular Types: High Mountain Oolong (高山烏龍), Dong Ding Oolong (凍頂烏龍), Tie Guan Yin (鐵觀音 – Iron Goddess), and various black teas.
    • Where to Buy: Dedicated tea shops (like Ten Ren Tea – 天仁茗茶), department stores, or even local markets for a more authentic experience. Look for vacuum-sealed packs for freshness. 🍵🌿
    • Bonus: Consider purchasing a beautiful Taiwanese tea set to complete the experience!
  • Sun Cakes (太陽餅 – Tàiyáng Bǐng): While originally from Taichung, these flaky, round pastries with a sweet malt filling are widely available in Taipei. A simple yet satisfying snack! ☀️

  • Instant Noodles & Snacks: Taiwanese instant noodles are a cut above the rest, with rich broths and generous toppings. Look for unique local flavors like braised beef noodles. Also, don’t miss out on dried fruits (mango, plum, guava) and meat jerky! 🍜🥭🥩


2. Beauty & Wellness Essentials: Glow Up the Taiwanese Way ✨🧴

Taiwan has a booming beauty industry, offering high-quality products often at more affordable prices than international brands.

  • Sheet Masks: Taiwan is a global leader in sheet mask technology. They’re incredibly popular, effective, and perfect for stocking up!

    • Recommended Brands:
      • My Beauty Diary (我的美麗日記): The most iconic Taiwanese mask brand. Widely available in drugstores (Watsons, Cosmed) and supermarkets, offering a vast range of masks for every skin concern. And they’re usually on promotion! 🎭
      • Dr. Wu (DR.WU): A popular cosmeceutical brand known for its effective serums and skincare products, especially their hydrating line with Hyaluronic Acid.
      • Neogence (霓淨思): Another well-regarded local brand focusing on active ingredients and science-backed formulations.
    • Tip: Buy in bulk for better deals!
  • Local Skincare & Cosmetics: Explore other local brands for unique formulations and ingredients, often incorporating traditional herbs or cutting-edge technology.

    • O’right (歐萊德): An eco-friendly brand known for its natural hair and body care products, famous for its ‘coffee tree shampoo’ that grows into a plant when discarded! ♻️🌿
  • Traditional Remedies: Taiwan also offers a range of traditional balms and oils for various ailments.

    • Tiger Balm / Green Oil (萬金油 / 綠油精): Popular for soothing muscle aches, insect bites, and headaches. Small, portable, and effective! 🩹

3. Unique Souvenirs & Crafts: A Piece of Taiwan to Cherish 🏺🎨

Beyond edibles and cosmetics, Taipei offers beautifully crafted items that reflect its rich culture and modern design.

  • Taiwanese Ceramics: While Yingge is the ceramics capital, you can find beautiful pottery and ceramic art in Taipei. Look for tea sets, delicate bowls, or decorative pieces that showcase traditional or contemporary Taiwanese design. 🏺
  • Creative & Design Goods: Taiwan has a thriving creative scene. Look for unique stationery, quirky homeware, and original artwork.
    • Eslite Bookstore (誠品書店): More than just a bookstore, Eslite branches (especially Eslite Spectrum Songshan Cultural and Creative Park) are treasure troves of locally designed goods, independent crafts, and unique gifts. 📚🖊️
  • Traditional Handicrafts: Keep an eye out for intricate paper cuttings, aboriginal art (though less common in city centers), or beautifully embroidered items. These often tell a story of Taiwan’s diverse heritage. 🧵
  • Customized Stamps: Many souvenir shops offer personalized name stamps or cute decorative stamps, a fun and unique souvenir. ✒️

4. Fashion & Lifestyle Finds: Trendsetting & Practical 👚👟

Taipei’s shopping scene also caters to fashionistas and those looking for practical yet stylish items.

  • Night Market Fashion: If you love a good bargain and aren’t too concerned about brand names, Taipei’s night markets (like Shilin, Raohe, Wufenpu Wholesale Market) offer an overwhelming array of trendy clothes, shoes, and accessories at incredibly low prices. Perfect for finding unique pieces or filling gaps in your wardrobe. 👗👕
    • Tip: Be prepared to haggle politely at night markets!
  • “Made in Taiwan” Quality: Taiwan is known for its high-quality manufacturing, especially in textiles, shoes, and some tech gadgets. While not always souvenir items, you might find excellent quality in local brands.
  • Stylish Umbrellas & Rain Gear: Given Taiwan’s climate, finding a sturdy and stylish umbrella is a practical souvenir! You’ll find a wide variety of designs. ☔️

Where to Shop: Taipei’s Retail Hotspots 📍🗺️

Knowing where to go is key to a successful shopping spree!

  • Department Stores (百貨公司): For high-end fashion, international brands, and a comfortable, air-conditioned shopping experience.

    • Taipei 101 Mall: Home to luxury brands and a vast food court.
    • Shin Kong Mitsukoshi (新光三越): Multiple branches, offering a wide range of mid-to-high end products, cosmetics, and excellent food halls.
    • Breeze Center (微風廣場): Known for its curated selection of fashion and lifestyle brands.
    • What to buy here: High-quality tea, pineapple cakes (many famous brands have counters), beauty products, designer items.
  • Night Markets (夜市): The heart of Taipei’s street food and bargain shopping!

    • Shilin Night Market (士林夜市): One of the largest and most famous, offering a mix of food, clothing, and souvenirs.
    • Raohe Street Night Market (饒河街觀光夜市): Great for food and a more traditional market experience, but also has some clothing and goods.
    • Ningxia Night Market (寧夏夜市): Primarily known for its fantastic food, but good for a quick browse of small items.
    • What to buy here: Street food, trendy clothes, accessories, small souvenirs, phone cases.
  • Specialty Stores & Supermarkets:

    • Tea Shops: Dedicated tea houses can be found throughout the city for serious tea connoisseurs.
    • Bakery Chains: Nearly every street corner has a bakery selling fresh pastries, bread, and often pineapple cakes or sun cakes.
    • Watsons (屈臣氏) & Cosmed (康是美): Taiwan’s leading drugstores, perfect for beauty products (especially sheet masks!), health supplements, and daily essentials. Always check for promotions!
    • Carrefour (家樂福) & PX Mart (全聯福利中心): Large supermarkets where you can buy local snacks, instant noodles, condiments, and other food items in bulk at good prices. 🛒
  • Eslite Bookstore (誠品書店): As mentioned, a fantastic place for unique gifts, stationery, books (English selection available), and a general cool vibe. The Songshan Cultural and Creative Park branch is especially recommended. 📚🎁


Pro Tips for a Smart Shopping Spree in Taipei! 💡💰

  1. Bargain (Politely!): While not common in department stores or chain shops, haggling is expected at night markets for clothing and non-food items. Start by offering about 20-30% less than the asking price.
  2. Tax Refund (VAT Refund): Tourists spending over TWD 2,000 (roughly USD 65-70) at eligible stores (look for “TRS” or “Tax Refund Shopping” signs) can claim a 5% VAT refund. Save your receipts and present them at the airport or designated tax refund service counters. ✈️
  3. Cash is King (but cards are accepted): While major stores accept credit cards, many smaller shops, night market vendors, and local eateries prefer or only accept cash. Always carry some Taiwanese Dollars (NTD)!
  4. Luggage Space: Be mindful of your baggage allowance! You might end up buying more than you expect. Consider packing an extra foldable bag. 💼
  5. Taste Testing: Don’t be shy to accept samples, especially for pineapple cakes and teas. It’s the best way to find your perfect souvenir!
  6. Check Expiry Dates: Especially for food items, ensure you check the expiry date if you’re buying in bulk to take home.

Taipei offers a shopping experience as diverse and exciting as the city itself. From delicious treats to unique crafts and trendy finds, you’re sure to go home with bags full of memories and treasures. So, charge your credit cards, prepare your shopping list, and get ready to indulge in the ultimate Taipei retail adventure! Happy shopping! 🎉🛍️🇹🇼 G

답글 남기기

이메일 주소는 공개되지 않습니다. 필수 필드는 *로 표시됩니다